Week 4 discussion

“Data Collection, Market Intelligence and Research” Please respond to the following:

Briefly describe a health care provider of your choice and determine the best method(s) to gather and respond to market intelligence on opportunities and threats specific to that organization. Include how internal records/data would be included in your evaluation. Explain your rationale.
Referring to the same health care provider, determine the best possible method(s) for conducting reliable market research specific to the organization you selected. Explain your rationale. From the e-Activity, discuss how you would use the source you found on the Internet to craft a marketing strategy for your chosen health care provider.