microsoft balance scorecard 1
Balanced Scorecard (See Appendix E): Indicate the primary annual objectives necessary to reach the firm’s long-term goals. Provide a summary of (or explain) the matrix information.
Perspective |
Goal |
Measurement |
FINANCIAL |
Firm Growth & |
|
CUSTOMER |
Value Creation & Satisfaction |
|
INTERNAL BUSINESS PROCESSES |
Organizational Efficiency |
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LEARNING & GROWTH |
Climate that Supports Change, Innovation, and Growth |
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